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  "license": "CC BY 4.0",
  "slug": "reelshort",
  "type": "service",
  "name_jp": "リールショート",
  "name_en": "ReelShort",
  "aliases": [
    "ReelShort",
    "リールショート"
  ],
  "also_known_as": [],
  "website": "https://www.reelshort.com/",
  "summary": "米 Crazy Maple Studio が運営する縦型マイクロドラマアプリ。米国市場で台頭し、2026 年 2 月の Omdia 調べでは 1 日あたりの利用時間が 35.7 分と、Netflix（24.8 分）や Prime Video を上回った。会員規模では大手 SVOD に遠く及ばないが、モバイルの可処分注意時間を奪う『注目』の代表格。",
  "profile": null,
  "kpis": [
    {
      "label": "米国 日次利用時間",
      "value": "35.7 分/日",
      "delta": "Netflix 24.8 分を上回る",
      "delta_dir": "pos",
      "period": "2026-02（Omdia）",
      "source": {
        "status": "disclosed",
        "ref": "Deadline（Omdia, 米マイクロドラマ）",
        "url": "https://deadline.com/2026/02/microdrama-more-time-cellphones-streaming-services-omdia-1236732921/"
      }
    }
  ],
  "sparkline": null,
  "geographic": null,
  "mentions_count": 5,
  "co_occurrences": [
    {
      "slug": "microdrama",
      "count": 5
    },
    {
      "slug": "netflix-inc",
      "count": 3
    },
    {
      "slug": "dramabox",
      "count": 3
    },
    {
      "slug": "jiohotstar",
      "count": 1
    },
    {
      "slug": "tadka",
      "count": 1
    },
    {
      "slug": "youtube",
      "count": 1
    },
    {
      "slug": "tver",
      "count": 1
    },
    {
      "slug": "u-next",
      "count": 1
    },
    {
      "slug": "omdia",
      "count": 1
    },
    {
      "slug": "fast",
      "count": 1
    },
    {
      "slug": "shanghai-culture-tourism-bureau",
      "count": 1
    },
    {
      "slug": "nrta",
      "count": 1
    },
    {
      "slug": "bytedance",
      "count": 1
    },
    {
      "slug": "kunlun-wanwei",
      "count": 1
    },
    {
      "slug": "dramawave",
      "count": 1
    },
    {
      "slug": "freereels",
      "count": 1
    }
  ],
  "mentions": [
    {
      "slug": "jiohotstar-tadka-100m-microdrama-india",
      "title_jp": "JioHotstar の縦型「TADKA」、開始約 2 カ月で 1 億ユーザー — 微短劇は「追加課金なしの内蔵」でスケールする",
      "title_en": "JioHotstar's TADKA Hits 100 Million Users in Two Months, Proving the Built-In Model for Microdrama",
      "category": "content",
      "published_at": "2026-06-11T00:00:00.000Z",
      "url": "https://streamingbusinessreview.com/articles/jiohotstar-tadka-100m-microdrama-india/"
    },
    {
      "slug": "netflix-clips-vertical-feed-japan-korea",
      "title_jp": "Netflix、縦型フィード「クリップ映像」を日韓へ — 7 月のアプリ刷新で「発見」を短尺化",
      "title_en": "Netflix Brings Its Vertical Clips Feed to Japan and Korea in July, Turning Discovery Into Short-Form",
      "category": "strategy",
      "published_at": "2026-06-11T00:00:00.000Z",
      "url": "https://streamingbusinessreview.com/articles/netflix-clips-vertical-feed-japan-korea/"
    },
    {
      "slug": "omdia-uk-leads-european-microdrama-market",
      "title_jp": "マイクロドラマ、英が欧州首位に — Omdia『規模でなく注目を先取り』、世界140億ドルへ",
      "title_en": "The UK Leads Europe's Microdrama Market, Omdia Says — Winning Attention Before Scale, as the Format Heads Toward $14B",
      "category": "content",
      "published_at": "2026-05-31T00:00:00.000Z",
      "url": "https://streamingbusinessreview.com/articles/omdia-uk-leads-european-microdrama-market/"
    },
    {
      "slug": "shanghai-ai-microdrama-hu8-subsidy",
      "title_jp": "上海、AI 微短劇に「沪8条」 — 最高 1000 万元の補助で AI 動画量産を制度化、中央の質と地方の資本が二層化",
      "title_en": "Shanghai's 'Hu-8' AI Micro-Drama Policy: Up to ¥10M Subsidies Institutionalize AI Video Mass Production",
      "category": "regulation",
      "published_at": "2026-05-25T00:00:00.000Z",
      "url": "https://streamingbusinessreview.com/articles/shanghai-ai-microdrama-hu8-subsidy/"
    },
    {
      "slug": "kunlun-dramawave-q1-2026-growth-loss",
      "title_jp": "昆侖万維、海外ショートドラマで MAU 首位も大幅赤字 — DramaWave/FreeReels の集客費が利益を食う 2026 年 Q1",
      "title_en": "Kunlun Tech Tops Overseas Short-Drama MAU but Posts Deep Losses as DramaWave/FreeReels Marketing Outpaces Profit in Q1 2026",
      "category": "strategy",
      "published_at": "2026-05-04T00:00:00.000Z",
      "url": "https://streamingbusinessreview.com/articles/kunlun-dramawave-q1-2026-growth-loss/"
    }
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